Practically everyone loves kittens—and one fragrance company is betting on that general truth with their latest scent. Demeter Fragrance Library has just released a Demeter kitten perfume that they claim smells exactly like, yes, you guess it “kitten fur.” And they mean that in the very best possible way.
The scent took 15 years to perfect (or purr-fect), according to Demeter Fragrance Library’s website, and “captures the olfactory essence of the warmth and comfort of that purrfect spot, just behind a kitten’s neck.” The fragrance also claims to “truly purr”—and promises to make “anyone who experiences it” do so, also. It comes available in multiple forms, including a cologne spray, roll-on perfume oil, body lotion, shower gel, massage and body oil, and atmosphere spray (in case you want your whole house to smell like kittens, and why on earth wouldn’t you?) The scent ranges in price from $6 (for the cologne mini-splash) to $39.50 (for 4 ounces of the cologne spray).
But while Demeter claims that the scent is “purrfect,” the reviews on social media are mixed. Some commenters on Demeter’s Facebook page claim that “the top notes are a combination of litter dust and cat spit” or “fish and cat spit,” while others say that it is “a mix between newborn baby, a freshly baked loaf of bread and the scent of home.” That last one honestly doesn’t sound too bad.
Of course, this isn’t the first time Demeter has dabbled with conceptual, oddly compelling scents. They offer blends that smell like your zodiac sign, plus pizza, dirt, and Play-Doh. If you’re all kittens all the time type of person, this Demeter kitten perfume isn’t the only way to express your love for baby felines: This lip gloss is scented with kitten’s milk and promises to deliver the same sensation as kissing a cat’s wet nose. Kitty lovers, rejoice.
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- Break Out The Tissues: Tory Burch’s New Fragrance Has the Sweetest Story Behind It
Related: This Chrome Extension Replaces Pictures of Donald Trump With Kittens