She jets around the world to teach hair conferences and style exotic princesses, she counts Katy Perry as a regular client, and she’s even been profiled by Forbes—Jen Atkin is basically the Oprah of celebrity hairstylists. And now, to fill up all the free time that she’s probably already short on, Atkin is adding creative director of Mane Addicts, a new beauty website, to her to-do list.
The inspiration for Mane Addicts began simply enough: with Atkin’s Instagram profile. Her now-famous collages sparked the idea to create an online destination where hair fanatics and professionals alike could go for how-to tutorials, inspiration, and advice. “There are so many people out there who are just as crazy obsessed with hair as I am,” says Atkin. “Our readers love having a behind-the-scenes glimpse into what goes into the looks on photo shoots, red carpets, and runways.”
In addition to articles that will offer tips, like how to prep your hair for a color appointment or what to tell your stylist so you get the exact cut you want, Mane Addicts will also feature expert workshops with other A-list professionals. “We’re really excited about our upcoming interviews with Harry Josh, Sascha Breuer, Giannandrea Marongiu, Adir Abergel, and Christine Symonds,” says Atkin. “And we’re just getting started.”
For more expert hair advice from Jen Atkin, check out:
• 7 Easy Ways to Style Midlength Hair
• Look We Love: Chrissy Teigen’s Ponytail of Epic Proportions
• Holiday Hair Ideas: Put Some Bling on It