If you, like us, find yourself swooning over Zendaya’s every red-carpet appearance (those brows! Those ever-changing hairstyles! That flawless skin!), we’ve got major news for you: The 19-year-old singer is the newest face of CoverGirl. She joins the company’s current lineup of celebs (which includes Katy Perry, Sofia Vergara, Janelle Monáe, and Becky G), making her the second-youngest brand ambassador on CoverGirl’s roster.
Zendaya hinted at the news in a cryptic Instagram post yesterday afternoon, stating in the caption that “something new…something beautiful” would be coming soon.
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The singer is a completely logical choice for CoverGirl—it’s actually quite shocking to think that no other makeup company had signed her before now. A true beauty chameleon, Zendaya is known for taking her own brand of teenage rebellion to the red carpet. “It’s a big dress-up party for her,” her makeup artist, Allan Avendaño, told us in an interview for our December 2015 issue. One of Zendaya’s defining characteristic is that she’s unflappably confident. “Sometimes she doesn’t even look in the mirror,” says Avendaño. “Because if she’s feeling it, she’s feeling it.”
Judging from the photo, the new CoverGirl collection is going to be just as bold as Zendaya herself. (‘Sup, royal-purple brows and smudgy blue liner?) We’d like to put in an official request now for colored mascaras and whatever highlighter was used on the inner corners of her eyes in that picture, because it’s jaw-droppingly pretty. We can’t wait to see more from Zendaya’s CoverGirl campaign, but in the meantime we’ll be here, daydreaming about coming one step closer to achieving her brows.
UPDATE: Zendaya officially announced the news on Instagram this morning in a video:
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This post contains reporting by Lauren Caruso and Patricia Alfonso Tortolani.
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